Check out our latest blog posts and articles written by our team here at EYStudios.
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Why is Having a Data-Driven Culture Important?

At the most recent Southeast Magento Meetup, discussion focused on this year’s Imagine conference. Most notably, the future of Magento Business Intelligence and why using data to make decisions is important. To recap, during 3rd quarter 2016 Magento acquired the cloud-based analytics platform RJ Metrics to integrate with Magento stores and provide merchants with ecommerce …

Magento Imagine 2017 Recap

With Magento Imagine 2017 under our belts, we came home exhausted, full of knowledge, and toting one very awesome (very heavy) award. The highlight of our trip would undoubtedly be getting named Magento’s Commercial Partner of the Year for North America, but the team may be just as excited about what we learned while out …

EYStudios Named Commercial Partner of the Year – North America by Magento

PRESS RELEASE FOR IMMEDIATE RELEASE Contact: Meagan Bryson / Marketing Associate EYStudios Named Commercial Partner of the Year – North America by Magento Las Vegas, NV – On Sunday, April 2nd, 2017, EYStudios was named by Magento as the Commercial Partner of the Year for North America. Awards were handed out during the Partner Summit …

March 2017 Partner Spotlight on Red Rook

This month we’d like to put the Partner Spotlight on Red Rook who handled the ERP integration for The Gaudy Boutique, a site of ours that launched earlier this month. We sat down with Jason Burge, Executive Director, Strategic Partnerships at Red Rook to help us explain what they do, and what sets them apart …

Beloved Gaudy Brands Now Available Online!

EYStudios is pleased to announce the launch of ShopTheGaudy.com on March 3rd, 2017. Prior to working with us, the Gaudy brands were sold at 5 successful retail locations, and a variety of shows and sales. The brands also had a loyal social media following on Facebook, Instagram and Snapchat. Our challenge from a design standpoint …

EYStudios announces its new status as an Enterprise Level partner with Magento.

PRESS RELEASE FOR IMMEDIATE RELEASE Contact: Meagan Bryson / Marketing Associate EYStudios announces its new status as an Enterprise Level partner with Magento. Kennesaw, GA – On Saturday, February 25th, EYStudios’ partner status with the Magento platform upgraded from Professional Level to Enterprise Level (formerly known as the Gold level). The new status is reflective …

eCommerce Guide for Engaging Product Photography

Don’t get us wrong—carefully crafted product descriptions are vital to selling your products online, but they aren’t the first thing that is going to grab your customer’s attention.  The first and, arguably, most important things your customer sees are your product images.  Your images do far more than simply show off your product.  They instill …

eCommerce Website Design Optimization Pays Off with Increased Revenue

There’s no underestimating how important design optimization is for an eCommerce website. Leaving any of the most important elements of web design to chance for an eCommerce website ends up costing in terms of lost revenues and profits. The concept of design optimization is actually simple. A fully optimized eCommerce website will deliver the maximum …

eCommerce Essentials: Choosing the Perfect Platform

Ask any business owner, and they’ll tell you that opening up a retail space is a lot of work. Factors like location, floor space, stockroom space, overhead costs, and so on mean that a lot of careful planning and analysis has to come into play. If you can expect such analysis with a physical store, …

Best Usability Practices for eCommerce Sites

Although good usability is important for every website, it’s especially critical for an eCommerce website. If an eCommerce site isn’t easy for potential customers to use or navigate, it won’t generate as many sales as it would if it were easier for customers. ECommerce sites are susceptible to becoming overly complex mainly because of the …

2016 State of eCommerce: Cart Abandonment and Recapture Statistics [Infographic]

The world of eCommerce is seeing a lot of growth and change. Not only is the number of online retailers growing steadily, but there is a growing list of applications and services that make it easier for the average consumer to comparison shop. With all the options available, it’s no surprise that only about 1 …

It’s Not Too Soon to Consider 4th Quarter Ramp Up

Time to start preparing your eCommerce site for the Holidays! As the fourth quarter is quickly approaching, it’s time to start thinking about your marketing campaigns. With a blink of the eye Halloween will have passed you by, and Black Friday will be in full swing. Back to School and Labor Day It’s time to …

3 Simple Tips to Improve your Magento Site Performance

Magento has been named a resource hog. If you have a server which isn’t able to handle Magento, the site can run a little sluggish. We cannot say this enough, “Get good, sufficient hosting.” However, there are measures a Magento developer can take to help improve performance. 1. Enable Flat Categories and Products In the …

Runway: Not Your Agency’s Retainer Service

EY’s Runway program has exploded in the last year. Learn why it’s become the must-have service of our top clients. If you’ve worked with or shopped around any sort of traditional agency, you’ve heard it, the R-word. Retainer. But what does that mean? It isn’t just that thing your mom paid for after your braces …

Unlock Your Site’s Potential With This Simple Google Analytics Feature

Analytics is an important tool to help inform you of what is happening on your site, now AND to provide you with new opportunities to explore through discovery. “But where do I start?” That’s a question that I hear way too often and that is because many are unaware of the many simple but effective …

The Complete Guide to Increasing the Average Order Value In Your Online Store

If you own an ecommerce store you know the struggle all too well fight to improve conversion, gain new customers, get more existing customers to order, battle Google’s algorithm for a lift in organic search visibility. If you look at the end objective though – increasing revenue – there is a far simpler way to …

Magento Enterprise Edition 2.1 is here!

Today Magento Releases Enterprise Edition 2.1. Magento has released their first full feature update to Magneto 2. EYStudios had the pleasure of sitting in on a webinar and demonstration of the new roll out. Magento has listened to its merchants and added features to improve usability. We are extremely excited about the new features of …

IRCE 2016 Reflections

What a great week in Chicago for IRCE 2016. After a stomach turning flight, through some of the worst turbulence I’ve ever experienced, we finally touched down in the Windy City. The EY Team was very excited to connect with many new friends, and we especially enjoyed the opportunity to meet up with our clients …

Ask Orvin! Your Analytics Questions Answered

At EYStudios, it’s one of our goals to provide you with resources that you can use to help your store grow. Orvin, our Analytics Manager, would like to know what questions YOU have about Analytics! Create your own user feedback survey At EYStudios, it’s one of our goals to provide you with resources that you …

Reasons to Minimize JavaScript Use

JavaScript has many uses and has its place amongst frontend web development. However, it also has its many drawbacks when overused on a website. Many web developers want to have flashy, moving website for users to look at. But, what happens when the site is heavily relying on JavaScript? Over use of JavaScript in layout …

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