EYStudios took some time to pick the brain of Joe Tantillo, the founder of Greek Gear on his whirlwind experience with a site redesign. Eric’s trustworthiness and good heart are what made EYStudios a slam dunk for Joe.

A re-design could mean an improvement of 20%-30% over your current conversion rate. Ed, the owner of Sensory Edge, shares his experience of the e-commerce equivalent of a 'rhinoplasty'.

Logos -- you see them everywhere. But which ones really leave an impression? Which ones make you trust the company or brand that you are conducting business with? Legibility and clear representation are key components when creating a trustworthy and memorable logo. It is the equivalent to a person’s first impression. If the logo is bad, your confidence in the company itself declines.

Your Guy @ EY sat down with superstar designer JT Hamman to get the low-down on what led him to EY, insight into his creative mindset, and what the future holds for him.